Style and function: a great combination

As many designers are taking the leap into the mobile phone industry, those who enjoy wearing their Levi's jeans might be interested to learn that there is now a mobile to match.

Functionality is hallmark of the Levi's label and the
Levi's Black mobile is no different. The mobile phone is compact with a robust edge due to its riveted steel casing.

The phone is perfect to go with your jeans as it has a detachable chain that fastens onto them, ensuring you are never without your phone which is so stylish that it also acts as a fashion accessory.

Senior vice president of Levi's Product, You Nguyen, said: "Technology is at the heart of today's youth culture and mobile phones are the ultimate accessory.

"Adding a mobile phone to our collection is a natural progression for Levi's, a brand that is driven to meet the desires of young people."

Levi's mobile phone users can enjoy listening to music on its mp3 player, connect with friends and exchange images and videos taken on its two megapixel digital camera and ensure that special messages and captures moments are stored forever on its 40MB built-in memory.

A must-have for people who want style and functionality from their mobile, the phone is available on networks such as O2 and Orange.